More Than a Sports Club: How Beat Discovery Runs a Multi-Court Lifestyle Destination on Okrabook
The Academy / Business
Launched in May 2023 by the Bhiraj Buri Group in partnership with Danai Tennis Academy (founded by Danai Udomchoke), Beat Discovery isn't a single-sport academy — it's a full sports community complex serving Bangkok's Udomsuk and Bangna neighbourhoods. Tennis, pickleball, badminton, and padel courts sit alongside a pro shop, retail units, food and beverage, a dedicated relaxation space, meeting rooms, and an event space that hosts tournaments like the Supersports WEB Badminton Championship and partnerships with academies such as PONSANA Badminton. That breadth is exactly what makes Beat Discovery a "lifestyle destination" rather than just a court rental business — and exactly why running it well requires more than a booking calendar.
The Challenge
- Four different sports sharing court space — tennis, pickleball, badminton, padel — each with different peak hours and pricing, on the same physical footprint
- Managing academy training alongside pay-per-play court rental on the same courts
- Coordinating tournaments and events without disrupting day-to-day court availability
- Bringing retail, F&B, and membership under one operational view rather than siloed systems for each revenue line
The Okrabook Solution
Multi-court, multi-sport scheduling that keeps tennis, pickleball, badminton, and padel bookings in one calendar without cross-court conflicts
Academy training and open court rental running side by side, so partner academies can run structured programmes on courts that are also available for pay-per-play
Event and tournament block-out management, so championships and partner events don't require manually blocking every court by hand
Membership and rental management giving one operational view across the club's multiple revenue lines
The Result
Used for
Beat Discovery runs these parts of Okrabook:
"The best thing about Okrabook is them understanding our needs and customising the product exactly to our operational needs, their team is super supportive."
Tanyaluck Kanai
Consultant, Beat Discovery
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